Advertisers Value Proposition
Target Real Audiences. Trigger True Performance.
TrueSignal is a fully managed advertising service built on deterministic telco signals, delivering verified reach, zero ad fraud, and measurable outcomes across five telco-native formats. No probabilistic guesses. No bots. No wasted spend.
Human reach. Billing-authenticated subscribers only
Higher CTR for VMS vs standard display advertising
Ad fraud. Bots have no SIM cards
Brand safe. Operator-owned inventory, zero UGC risk
Optimising SMS & VOICE services for 400+ Partners
Telco-focused partner that monetises the voice, SMS and data of 35+ mobile network operators globally.
Truesignal PLATFORM OVERVIEW
Telco Signals In. Verified Performance Out.
TrueSignal sits between the operator network and the advertiser campaign, translating raw network intelligence into verified audiences, then activating them across five high-performance formats, fully managed end to end.
TELCO SIGNALS
SIGNALS
TRUESIGNAL PLATFORM
VERIFIED OUTCOMES
DETERMINISTIC SIGNALS
Real Signals. Not Modelled Guesses.
Every audience segment is built from live network events, not inferred from cookies or device IDs. Verified behavioural data from the only party with authenticated identity across the national mobile population.
Behavioural Activity
Purchase patterns, app usage and content consumption captured from live network events — not modelled.
Location Context
Geo-presence events, mobility patterns and real-time proximity to stores, venues and competitor locations.
Financial Signals
Payment interactions, financial app usage and spending category patterns indicating active purchase intent.
Device & Identity
Billing-authenticated SIM holder, device profile and lifecycle signals tied to a verified, active subscriber.
TrueSignal activates verified audiences across 8+ high-value industry verticals.
Banking & Lending
In-market credit signals
Beauty & Cosmetics
Purchase intent + salon visits
iGaming & Betting
High-freq platform engagement
Travel & Hospitality
Booking + departure signals
FMCG & Retail
Purchase frequency patterns
Insurance
Travel activation & life events
Streaming & Media
Video consumption peaks
Automotive
Dealer & event proximity
MANAGED SERVICE
You Define the Outcome. We Handle Everything Else.
TrueSignal is not a self-serve platform. It is a fully managed service. Brief us on your objective, we build the audience, configure the formats, execute the campaign, and optimise to your KPI.
Campaign Management
End-to-end execution, audience building, creative configuration, channel mix selection, live trafficking and performance reporting. Your team stays focused on strategy.
Strategy & Optimisation
Human-in-the-loop AI continuously optimises channel mix, creative rotation and audience targeting in real time. Insight-led recommendations delivered after every flight.
Customisation
Every campaign is tailored to your brand voice, vertical requirements and commercial model. CPA, CPL, CPC or CPM,we align the buying model to your specific objective.
VERIFIED PERFORMANCE
Zero Fraud. Verified Reach. Real Outcomes.
0% Ad Fraud
Bots don't have SIM cards. Every impression is tied to an active, billing-authenticated subscriber. Fraud vectors that erode programmatic budgets structurally don't exist at the network layer.
100% Human Reach
Every impression delivered to a real, verified mobile subscriber. Not probabilistic modelling. Not device ID matching. Authenticated identity from the operator, the only party that knows.
CPA Outcome-First Buying
Set your performance metric, cost per acquisition, cost per lead, cost per click or CPM. TrueSignal's managed service aligns every campaign decision to your real business KPI.
FORMATS & CHANNELS
Five Formats. Every Stage of the Subscriber Journey.
TrueSignal delivers across five telco-native formats, from the SMS inbox to the app lock screen. Each format is matched to your campaign objective and deployed against verified intent audiences.
VMS
Rich SMS · 90%+ delivery · 9x CTR
Push
Lock-screen · 20% benchmark CTR
In-App
Authenticated operator sessions
Conversational · rich media
RCS
Interactive · branded channel
WHY TRUESIGNAL
Why Advertisers Choose TrueSignal by VOX Solutions
Six reasons TrueSignal is structurally different from every other advertising option available to you.
Deterministic Telco Signals
Audience segments built from live network events, not inferred from cookies or probabilistic models. The most accurate view of who your audience really is.
Zero Wasted Spend
100% human reach. Every impression tied to a verified, billing-authenticated SIM. Bots cannot generate authentic network signals. Ad fraud is structurally impossible.
Formats That Cannot Be Blocked
Telco-native channels operate below the browser layer. Ad blockers, cookie walls and consent popups are structurally irrelevant. Your message reaches the device.
Fully Managed Execution
No in-house AdTech expertise required. TrueSignal's team handles audience design, format selection, creative configuration, live optimisation and performance reporting.
Performance-First Buying
CPA, CPL, CPC and CPM models available across all formats. Every campaign is measured against real business outcomes, not platform proxies.
Global Operator Network
TrueSignal is built on VOX Solutions' global operator partnerships. Immediate access to verified audiences across multiple markets from a single managed brief.
GET STARTED
Ready to Reach 100% Verified Audiences?
Tell us your campaign objective. TrueSignal's managed service team will design the audience, select the formats, and deliver performance from day one.
Optimising, Accelerating and Simplifying VOICE and SMS for 400+ Partners
